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Empowering Futures: Entrepreneurship, Nonprofits, and Purpose-Driven Leadership with Soon Hagerty

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 “I think when somebody asks a great question, it tells me they’re thinking two steps ahead, or they’re thinking about this in a strategic way.”
– Soon Hagerty

Episode #170

Overview

In this episode of What the Fundraising Podcast…

Today, we delve into a compelling conversation with Soon Hagerty, an accomplished entrepreneur and co-founder of the Boundless Futures Foundation. In this episode, we explore the intricate intersection of entrepreneurship, nonprofit endeavors, and purpose-driven leadership through the lens of Soon’s remarkable journey.

Soon Hagerty is the Co-Founder, President, and Advisory Circle Member of Boundless Futures Foundation. She has co-owned multiple PR and marketing firms, including Luxe Communications and Centigrade. Also, her global brand communications expertise includes working with renowned brands like Lamborghini, Ducati, and eBay Motors. Since 2016, Soon has been instrumental in shaping Hagerty’s brand strategy, transforming it into a globally recognized, publicly traded lifestyle brand valued at over $3 billion after joining the NYSE in 2021.

Recognized for her achievements, Soon was named one of the U.S.’s “Top Women in Communications” in 2022. Moreover, she initiated “Help in Heels” and “Running in Heels” for women’s volunteerism and entrepreneurship.

EPISODE HIGHLIGHTS

RAISE MORE FROM THE RIGHT FUNDERS

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Soon Hagerty

ADDITIONAL RESOURCES

  • Support for this show is brought to you by Instil. Our friends at Instil really understand what it means to build and manage relationships in a holistic and human-first way. The platform’s advanced UX design and real-time analytics smooth donor management to make it easy for you to connect every supporter to the impact of your work. To learn more head on over to www.instil.io/mallory.

  • If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
  • If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point

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Get to know Soon Hagerty:

Soon Hagerty is the Founder, President, and an Advisory Circle Member of Boundless Futures Foundation. The Foundation’s three pillars – Empower, Embrace, and Elevate – aim not only to provide financial support for female entrepreneurs and nonprofits that align with the organization’s mission, but also to create a network of experts that aspiring entrepreneurs can call upon to navigate the often-overwhelming world of running a new business. Soon has co-owned several PR/marketing firms including Luxe Communications, which she founded, and Centigrade, a marketing, communications, and events company with offices in North America and Europe. From 2016 to 2023, Soon has overseen Hagerty’s brand strategy as Senior Vice President of Brand and is now Brand Advisor at Hagerty. A believer in ‘doing good by doing well,’ Soon is passionate about crafting and leveraging purpose-driven businesses. She is the founder and co-owner of The Good Bowl, a mission-based Vietnamese restaurant in Traverse City, Michigan, that donates $1 per bowl to charity. She is also the creator of “Help in Heels,” a women’s volunteer group, and “Running in Heels,” a women’s entrepreneur group.

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I teach nonprofit fundraisers to bring in more gifts from the RIGHT donors… so they can stop hounding people for money. Fundraising doesn’t have to be uncomfortable.

MALLORY ERICKSON

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