WHAT THE FUNDRAISING
147: Kick-Starting a Nonprofit from the Ground Up with Tiffany Allen
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“Start with your why and understand the gap you want to fill in the field. Get your message clear and recruit the right people who resonate with your mission.”
– Tiffany Allen
Episode #147
Overview
In this episode of What the Fundraising Podcast…
If you’re feeling frustrated and overwhelmed by the lack of progress in your efforts to start a nonprofit organization from scratch, despite your countless hours of research and networking, then you are not alone! Many individuals like yourself find themselves stuck in a cycle of ineffective actions, such as submitting grant applications with little success or struggling to build a strong support base. Instead of experiencing growth and impact, they are left feeling discouraged and unsure of how to move forward. But fear not, there is a way to break free from this cycle and achieve the successful establishment and growth of a nonprofit organization.
Say hello to Tiffany Allen, an inspiring entrepreneur with an unwavering commitment to empowering non-profit start-ups. As the creator of ‘Boss on a Budget’, she has been cradling the dreams of fresh non-profit entrepreneurs since 2016. Tiffany’s focus leans towards aiding small, grassroots organizations and those led by communities of color. With a repository of educational content, digital tools, and personal coaching, she’s built a supportive foundation for those ready to make a difference in the world. Armed with a potent blend of strategic insight and heartfelt passion, Tiffany has steered numerous non-profits to a path of sustainable growth.
EPISODE HIGHLIGHTS
- Introducing Tiffany Allen
- Starting a Nonprofit
- Researching Existing Organizations
- Founding Board Members
- Program Development and Fundraising
- Starting a Nonprofit Without a Personal Network for Fundin
- Overcoming Discomfort in Asking for Money
- Transitioning from Volunteer-Run to Paid Staff
- Shift in Mindset for Founders Transitioning to Executive Director Role
- Reflection and Alignment in Nonprofit Leadership
- Knowing When to Close an Organization
- Constant Assessment and Realignment
- Nonprofit Closure as a Positive Outcome
- Connecting with Tiffany Allen
RAISE MORE FROM THE RIGHT FUNDERS
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Tiffany Allen
ADDITIONAL RESOURCES
- Many thanks to our sponsor, Constant Contact for making this episode possible. Our friends at Constant Contact provide nonprofit leaders like you with cutting-edge email and social media management tools. Want to craft emails that shine on every device or manage your social media effortlessly? And for those moments you’re at a loss for words, their AI Content Generator, powered by ChatGPT, delivers engaging messages in mere seconds. For a platform that amplifies your marketing, saves time, and drives growth, look no further than Constant Contact. Get started with your risk-free trial using the promo code ‘MALLORY’ for 30% off your first three months. Discover more at www.constantcontact.com/mallory.
- If you haven’t already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link.
- If you’re looking to raise more from the right funders, then you’ll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point
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TIPS AND TOOLS TO IMPLEMENT TODAY
- Start by clarifying your why and understanding the gap you want to fill in the nonprofit sector.
- Conduct market research to identify existing organizations addressing similar issues and analyze their strengths, weaknesses, opportunities, and threats. Sometimes this market research will lead you to recognize that this work is already being done and your time is better spent supporting organizations already doing the work.
- Build a strong board by including individuals with legal counsel or connections, accounting or bookkeeping expertise, programmatic knowledge, and lived experience related to your mission.
- Begin fundraising efforts by effectively messaging your mission and the impact you aim to make, even if you haven't implemented programs yet.
- Consider peer-to-peer fundraising campaigns to generate support and donations, highlighting the passion and enthusiasm of those advocating for your cause.
- Articulate the potential impact of your programs and the communities you aim to serve to attract donors who resonate with your mission.
- Emphasize the importance of community building and engaging people who are excited and fired up about your organization
FAVORITE QUOTES
- Start with your why and understand the gap you want to fill in the field. Get your message clear and recruit the right people who resonate with your mission. - Tiffany Allen
- Don't be afraid to distinguish yourself. There's more treasure in people's networks than they think. Tap into your personal and professional connections and build a community around your mission. - Tiffany Allen
- Put yourself out there, get comfortable sharing your message, and tap into the media and other organizations. Expand your network and manage your expectations. Take the necessary steps and grow at your own pace. - Tiffany Allen
- But it's really important for you to get clear on what's the gap in the field that you want to fill or who has a voice that's unheard or who is not receiving a service that's really needed in your community and zero in on that. - Tiffany Allen
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Get to know Tiffany Allen:
Tiffany Allen is the CEO of Boss on a Budget, a small firm that teaches communities to form strong nonprofits and obtain funding. Her passion is working with Black-led nonprofits and other new and community-led nonprofits, teaching them to use their skills and talents to get funding. She manages an online network of over 14,000 people from across the world who are seeking grant writing assistance and support and teaches on nonprofit startup to a combined audience of over 24,000 followers on YouTube and Instagram. She regularly produces video and written content on nonprofit startup and fundraising.
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I teach nonprofit fundraisers to bring in more gifts from the RIGHT donors… so they can stop hounding people for money. Fundraising doesn’t have to be uncomfortable.
- CEO & Creator of the Power Partners Formula™
- Disruptor in the funding sector, changing lives everyday
- Relentlessly committed to the movement of money into the nonprofit sector
- Focused on win-win partnerships that allow fundraisers to be authentic and empowered in their work
- Over 15 years working in nonprofits (managing director and ED of multiple fast-growth organizations)
MALLORY ERICKSON
