STOP SENDING 48 EMAILS FOR EVERY 1 RESPONSE
The #1 mistake nonprofits make is sending the same outreach email to an individual as they would a foundation or corporate partner. Don’t worry, I did this too for many years.
But the truth is, every single outreach email needs to be customized, not just by changing the name of the person and a few other sentences, the entire format, focus, and alignment of the email should be completely different based on the:
- Type of funder
- Area of alignment
- Specific research on that funder
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This resource will give you a little inside peek at the three most important elements of any cold outreach email. components are interwoven in a powerful and effective cold outreach email.


This guide will help you:
- Think through the type of support you’re needing..
- Identify the difference between a coach and a consultant.
- Process if you’re needing “hands on” support or “professional development” support and how to distinguish between the two.
FEATURED ORGANIZATIONS








































































































































































































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I’ll be your coach, consultant and cheerleader.
I am a certified executive coach and fundraising consultant that specializes in helping social impact fundraisers apply life-changing scientific research and personal development frameworks to their fundraising work.
My brave, bold, and innovation framework teaches nonprofit fundraisers to raise more from the right funders so they can stop hounding people for money. Fundraising doesn’t have to be uncomfortable when it is built around a win-win framework and authentic partnerships.
A little about me:
- CEO & Creator of the Power Partners Formula™️
- Mom to two year old daughter Emmie
- Relentlessly committed to the movement of money into the nonprofit sector
- Lives in San Francisco Bay area
- Over 15 years working in nonprofits (managing director and ED of multiple fast-growth organizations)
- My favorite way to unwind is to go on a walk with a friend
- Recognized in readwrite and Forbes as a disruptor and innovator